Introduction

Graphic design makes a powerful contribution to the cultural and economic life of contemporary society. It exists in the public domain, acts as an indicator of current cultural thinking and is a catalyst for social, cultural and political change. This programme prepares you for an idea-driven, sustainable and flexible freelance practice, or studio career in graphic design.

UK-specific contents may not be applicable to HK students

Programme Features

Career-oriented
You will study in a studio environment with professional-standard facilities and the focus on the real-world skills you need to succeed in your career.

Career prospects
The role of the graphic designer in society and the professional world is multifaceted. Graduates can go on successful careers as graphic designers, art directors, digital designers, curator, author, craftsperson, editor, educator, collaborator, agitator, and account managers for a range of studios and companies.


Modules

Preparation for Extended Study in Graphic Design

This module is designed to give you the opportunity to define a short programme of study on a self-initiated basis in preparation for the major “Extended Study in Graphic Design” module. You will learn through experience how to identify and articulate personal aims and how to plan and manage a period of self-directed work. It also requires you to focus on the relationship of your design ideas/interests to individual career aspirations.

Independent Research Project

Students design and produce a research project that develops a specialised interest in contemporary critical debates and contexts for contemporary creative production.  There will be workshops and lectures to support you in developing your ideas, designing and implementing research projects, and provide guidance on independent study. Supervision tutorials will support your on-going research, critical reading and writing.

Professional Practice and Work Experience in Graphic Design 3

In this module, you are required to develop a substantial and coherent body of work that reflects individual interests, intentions and ambitions within the context of Graphic Design, synthesising the use of making and materials in relation to personally generated studio practice. You will need to plan, manage and present your body of work to a professional standard.

Extended Study in Graphic Design

This module enables you to consolidate your knowledge and understanding of your area of practice in relation to the professional context, and develop strategies for graduation and progression to employment or further studies. The module is designed to contribute to the refinement of your contextual understanding of your discipline, and enable you to focus this towards identified personal career aspirations and the opportunities offered, directly and indirectly, by the industry.

Assessment

Portfolio(s) and project, etc.

Entry Requirements

Holders of the following VTC Higher Diploma (HD) programmes:

• HD in Advertising Design  
• HD in Visual Communication

OR

Holders of Higher Diploma (HD) or Associate Degree (AD) or equivalent qualification in a relevant Design area awarded by a recognised institution will also be considered.

English Proficiency Requirements

• Applicants holding post-secondary qualifications (such as a Higher Diploma or Associate Degree) taught and assessed in English from recognised institutions;

OR

• At least an overall IELTS score of 6.5 with 5.5 in each component, or an overall IELTS score of 6.0 with 6.0 in each component, or equivalent.

Career Prospects

The role of the graphic designer in society and the professional world is multifaceted. Graduates can become go on successful careers as graphic designers, art directors, digital designers, or related roles, such as  curator, author, craftsperson, editor, educator, collaborator,  and agitator, and account managers for a range of studios and companies.
 

Fees 

Application Fee : HK$200
Registration Fee : HK$3,500
Tuition Fee : HK$91,850 by 2 instalments

Enquiries

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